The first is the smartphone-optimized website at http://mobile.bbweek.com. Not only has this condensed the event listings into an easy to query mobile database, but also promises to have real-time Twitter and photo integration.
Even more useful is the promised limited-edition passport. From the website:
This year, Baltimore Beer Week (BBW) is debuting a limited edition Beer Passport - a comprehensive guide to all beer-centric venues participating in BBW 2010. The Official Baltimore Beer Week Passport is designed as a keepsake; it will help you geographically locate BBW venues throughout the State of Maryland and provide vital contact information for these participating establishments. The interior pages can be used for note taking, autographs from your favorite beer celebrities, and more…
…so get your Beer Week Passport and use it to chronicle your journey while "Celebrating all Things Beer in the Land of Pleasant Living"!
There will be only 1500 BBW Passports produced this year. All attendees of the Baltimore Beer Week Opening Tap Celebration will receive a FREE Passport at the event. Additional Passports will be sold at select events throughout Baltimore Beer Week for a nominal price of $3.00 (Yes, Three Dollars!), wherever Baltimore Beer Week schwag is sold.
If you would like more information on how to obtain your own passport, please email your request here.
The Beer Passport is the Official Travel Voucher of Baltimore Beer Week 2010. Never leave home without it.
As of this writing, the Opening Tap Celebration is over 90% sold out, so if you are interested at all in attending this Thursday, be sure to get your tickets now.